Rules
Reading before-and-after photos under FTC advertising standards
Before and after timelines need FTC truth-in-advertising scrutiny. Learn ASPS ethics, retouching and staging checks, and substantiation rules for photo claims.
Topic
photo retouching
Features
Reading no-makeup looks and before/after photos
How to read no-makeup looks and celebrity before and after photos: light, lens, skin prep and retouching decide what a transformation timeline can claim.